Advocate marketing resources


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VIDEO: Why advocate marketing?


Learn how an advocate marketing program can help you achieve your marketing and business objectives.

 

VIDEO: How influential are your advocates?


Customers are a powerful marketing force that is overlooked by many organizations today.

 

AUDIO BOOK: What is advocate marketing?


In this audio book we introduce advocate marketing and brand advocacy.

 

VIDEO: The customer perspective


See CustomerAdvocacy.com from the customer perspective.

 

WHITEPAPER: What is advocate marketing?

Not sure where to start? Get a high level view of what an Advocate Marketing program can do for you in this exclusive whitepaper. Learn how your star customers can help drive marketing, sales and product development in this exclusive whitepaper.

READ THE WHITEPAPER

WHITEPAPER: 7 steps to choosing the right advocate marketing software

The right advocate marketing software will help you drive word-of-mouth recommendations, extend your marketing reach, establish a winning reference management program, and deliver customer-oriented product innovation.

READ THE WHITEPAPER

INFOGRAPHIC: The importance of B2B customer advocacy

Word of mouth is the #1 trusted source of information for B2B buyers, meaning your customers are your greatest asset. Brand advocates are influencing purchases, sharing information and creating content about your products and services.
Yet many B2B marketers are finding it challenging to find and motivate their rock-star customers to engage with the business.
This Infographic looks at the value of brand advocates, what they can do for you, and how you can effectively engage them.

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CASE STUDY: How Axios Systems implemented advocate marketing

Axios Systems’ goal was to increase bottom-line revenue, drive product innovation, improve customer satisfaction and convert loyal customers into brand advocates. Within 6 months of using the CustomerAdvocacy.com platform they:

  • - Doubled the number of sales references
  • - Generated 3x more customer proof points
  • - Doubled the size of their brand advocate community


READ THE CASE STUDY

PRODUCT BROCHURE: Advocate Marketing Software

Our cloud platform gives your marketing team the power to activate customer and employee communities as brand advocates. Find out what CustomerAdvocacy.com can do for your organization.

VIEW THE BROCHURE

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