Why your customers are your best salespeople

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3 reasons why happy customers are better at selling than your sales team Prospective buyers hate pushy sales people, particularly when they interrupt them at the wrong time. It’s always the wrong time. They hate sales people even more when they just talk about their products and don’t take the time to understand their business and listenContinue Reading Tagged With: , , , ,

Social Proof is the Key to Making a Purchase Decision

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In the connected marketplace, made possible by social media, today’s customers are more informed than they have ever been before. When making a “considered purchase decision,” it’s clear that B2B buyers go online to gather important information about a purchase before they make contact with vendor salespeople. To be sure that this assertion is true, weContinue Reading Tagged With: , , , ,