Customer Advocacy

The Team

Meet the Customer Advocacy Inc. Management team below.

Wisam Abdulaziz (Co-Founder and CTO)

An engineer by trade, Wisam built his first website in 2000.It was at this time he became hooked on the intersection between marketing and technology. Wisam was introduced to SEO for the first time in 2004 and within one year was able to generate 1,000,000 Google organic visits to the first website he built. By 2007, Wisam has immigrated to Canada, and landed at Search Engine People Inc. as head of SEO.

Soon after joining SEP, Wisam’s invaluable contributions to SEP earned him an offer to become a partner. In his time with SEP, Wisam would build the technology that powered SEP’s business operations and SEO capabilities, and led SEP to its status as one of “Canada’s Fastest Growing Companies” according to Profit Magazine in seven (7) consecutive years.

Wisam is passionate about building technology to automate the boring, mundane, and repetitive efforts.

Jeff Quipp (Co-Founder and CEO)

Jeff previously founded Search Engine People Inc. (SEP) from the basement of his home. SEPquickly became Canada’s largest independent digital marketing agency, appearing on Profit Magazine’s Fastest Growing Companies in Canada list in 7 consecutive years.

Always looking to help clients diversify though, Jeff kept a continuous eye out for technologies that would help quality businesses compete. In 2018, Jeff resigned his position at the company he founderd and launched the concept for Customer Advocacy.

Jeff has an undergraduate degree in Economics and an MBA, and is passionate about the principles of efficiency and effectiveness..